A strong business location with environmentally conscious residents, a part of the metropolitan region Nuremberg yet close to nature, a town for education and tradition: this brochure shows off the town of Neumarkt chapter by chapter. Starting with a strong information architecture and layout foundation, the pictures speak for themselves. The booklet engages entrepreneurs and potential employees alike and presents all the positive economic factors Neumarkt has to offer. Every message is emphasized by clean, comprehensible infographics; by embracing the tensions between classic and contemporary aesthetics, we created a strong identity for the economic region Neumarkt.
Our favorite projects are those, where our clients give us free reign – from concept and text to illustration, art direction and layout. We created the whole booklet from scratch.