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FENDT
Celebrating the fruit of agricultural work

Art Direction, Campaigns, Storytelling + Copywriting, Strategy + Concept

Product boost campaign

FENDT is the German market leader for tractors and one of the world’s most trusted brands for agricultural machines. When they approached us for a fresh, overarching and lasting B2B concept to communicate the benefits of their tried-and-tested Vario models, we were ready from the get-go: we created a celebration for farmers, agricultural workers and the fruit of their essential labor. Encompassing brochures, mailings, large-scale advertising as well as online content, this campaign impresses with its engaging imagery and clever wording.

Fendt
Fendt
Fendt

Our campaign conveys both the deep understanding FENDT have for their clients' needs as well as the tailor-made solutions they offer for the numerous facets of agricultural work.

Fendt